SharedVue Senior Management

M. Reid Overcash

After beginning his career in pharmaceutical sales for Bristol-Myers, Reid became a partner and vice-president of sales and marketing for Triangle MicroSystems, Inc., a firm specializing in microprocessor-based electronic controls. With a few partners, Reid formed an advertising agency in 1985, known today as Strategic Insights, Inc. The company is locally recognized for its high-caliber talent and unique branding program.

He was responsible for the initial development of Click It or Ticket and Booze It and Lose It as well as a variety of other brand-building campaigns for the State of North Carolina and many private institutions. Based on his years of branding experience, Reid published a book in 2001 about building effective brands in unexpected ways in unexpected environments. It is currently in its second edition.

Reid holds a B.A. in Philosophy from East Carolina University.

John Brown

John Brown is the technology team leader at SharedVue, and has spent the last decade applying creativity, functionality and efficiency to online solutions. He has led developers through envisioning, development, testing and deployment of various types of business intelligent intranet- and internet-based applications and sites. He is creative and efficient with a focus on utilizing proven, best-of-breed technologies.

Previously, John was the developer of Dell's usability and style guidelines for use on the Dell intranet and was responsible for both the US and global Dell intranet websites. As a leader on the Intranet Services team, John led multiple web developer sessions on topics regarding programming languages, scripting, style and design, usability and heuristics, database development and many other web technologies and tools.

After leaving Dell he was a lead developer at a pharmaceutical startup where his primary focus was building intranet and extranet applications to handle large amounts of complex data. In 2003, John and his partners began Oak9 Solutions, a consulting and software development business. There, his mission was to help small businesses and creative agencies utilize technology to enable marketing strategies online, a focus which has been well-suited to his new role at SharedVue.

John holds a degree in Business from Texas A&M University.

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